Weight Loss Native Ads: Offer and Landing-Page Review Checklist

Before proposing a weight-loss campaign, identify exactly what is being advertised: a coaching service, app, physical product, supplement, clinical service or prescription-related offer. A general category name does not establish that a particular campaign can run.

This is an advertising-preparation checklist. It does not recommend a health product, evaluate a treatment or confirm legal or platform eligibility.

Define the advertiser and offer

Record the business entity, product URL, target countries, language, intended audience and the complete customer journey. Explain whether the destination sells a product, collects contact details, arranges a consultation or promotes another advertiser's service.

Identify who provides the service and who receives payment. Include relevant recurring charges, cancellation terms and supporting product documentation in the review pack.

Use the current platform rules

MGID's published policy prohibits misleading or unverified health claims and places conditions on health products and supplements. Outbrain's published guidelines address health claims, restricted products and advertorial presentation. Neither supports a blanket statement that an account or network will accept a health offer.

For any chosen platform, check the current category and country requirements and obtain a review of the actual advertiser, ad and destination. Do not interpret another advertiser's live campaign as approval for yours.

Build a claim-and-evidence sheet

Changing a strong claim into softer language does not create evidence for it. Do not use invented doctors, fake testimonials, unsupported results or an implied prescription-drug equivalence.

Review the full destination

Check the landing page, questionnaire, checkout and follow-up communications together. The ad should accurately represent what a visitor will see. Make the advertiser, price, relevant conditions and contact information easy to identify.

Use real, documented customer material only with appropriate permission. Do not manufacture before-and-after evidence or copy a competitor's page. Review how any personal or health-related information is collected and handled before launching a questionnaire.

Prepare the review request

As a practical submission checklist, provide the product and landing-page URLs, advertiser details, target markets, proposed creative, relevant authorization documents and claim evidence. Ask what additional documents or changes are required for the specific offer.

If the campaign is rejected, preserve the reason and identify the underlying issue. Do not treat a different agency account as a route around the decision.

Confirm account terms separately

Campaign eligibility and account commercial terms are different questions. Review onboarding, minimum funding, fees, account access and unused-balance conditions before sending money.

YC's native account service overview explains the account-operations scope. You can also review Outbrain account services, Taboola account services and MGID account services. Listing a platform does not confirm acceptance of your health offer.

Send your website, business type, target countries and planned monthly spend so the relevant resource availability can be checked before quoting. Approval remains with the platform.

Official policy references

Policy references checked 17 October 2026. The review workflow is YC editorial guidance, not a platform eligibility certificate.

Need help with an ad account, fees or funding terms? Talk to YC about your requirements.

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